Your bankers spend the week building documents, and the platforms you've been pitched sold your competitors the same fix. We are the AI partner to a single desk, building on your own precedent, so nobody else gets what you get.
The problem
Nothing wins business like time in front of the client. For coverage groups the only real constraint is hours, and those hours are going to non-differentiated work instead.
Market updates. Analysis. Pitch books. Every one client-specific, and every one built before a fee is earned.
The work still gets done. It stops coming out of the hours you cannot buy more of.
Why nothing has worked
Horizontal AI platforms sell one product to hundreds of firms. You get the toolkit and your team gets the job of finishing it. The build never ends, the licence is charged either way, and whatever advantage it produces your competitors bought too.
| What it is | What it's good at | Why the week doesn't change |
|---|---|---|
| Horizontal AI platforms for finance | Firm-wide search and Q&A across your documents | One product sold to hundreds of firms. It answers questions, it does not produce the desk's work products, and every competitor runs the same thing. |
| General AI assistants | Fast drafting and summarising on public information | Cannot touch MNPI, deal pipelines or your compliance perimeter, and hold no memory of what your group has already produced. |
| Market data and analytics platforms | Levels, issuer data, comparables | A data layer, not a work layer. Bankers still assemble the document by hand. |
| An internal precedent database | Puts prior submissions in one place | Maintained by hand, and hard to query across. |
| More junior bankers | Analysis and asset creation | Capacity-bound, and turnover erases what the desk learned. |
Nothing on the market does the desk's work. That is the part we build.
What we build
Every desk is different. What sits underneath is not. Each build runs on the desk's own artifacts and its own definition of done, and the operating system underneath is included rather than licensed.
Market updates, pitch books, pool RFQs, transaction RFPs, refunding analyses, every one issuer-specific and every one built before a fee is earned. Starch produces the whole set from your own precedent and prior submissions, so those hours go back to the bankers.
The CIMs, board materials and diligence summaries never stop, and every one starts with someone hunting the drives for the closest precedent. Starch finds it and drafts in your firm's format, leaving the judgment to the people hired for it.
Debt is the raw material here, not the financing, so enterprise value has nothing to hold onto. The work runs on tangible book, regulatory capital and an earnback inside three years, and Starch ties every mark back to the filing it came from.
Everyone else charges a platform licence for this and leaves you to build the workflows. For us it is the floor, not the offering.
Ask the desk's documents anything, with sources.
Work run end to end, handed back for a person to sign.
Work that starts on a schedule or a trigger, not a reminder.
The portals the desk lives in, worked as a person would.
Precedent from past mandates, carried into the next one.
Calculations and schedules you can check line by line.
More desks coming soon.
How we work
Nobody automates desk-specific work because nobody sits with the desk long enough to learn it. We do that first, then write the software.
A banker who has done the work and an engineer who builds it, staying until it runs.
Your own tenant, in your cloud or ours. Nothing is pooled, nothing trains a model.
SharePoint, Outlook, Teams, the CRM, the data room. They stay the systems of record.
Agents prepare and check. Anything client-facing waits for a named person.
Numbers come from the tool your firm validated. Conflicts block rather than resolve.
Your advantage
Your build runs on your desk's own precedent, your formats and your standard for finished work. None of that exists anywhere else, so none of it is available to buy.
And it does not stand still. Every engagement leaves precedent behind and the next one starts from it. A platform sold to hundreds of firms is as good on day one as it will ever be. Yours keeps pulling away.
The curve has a start date. A desk that begins now is building something the desk that waits will spend years catching up to.
Questions
Yes, we may work with other firms in your sector, and we would rather say so than let you find out later.
What they get is not what you get. The build runs on your precedent and your approval standards, so two groups covering the same sector diverge from day one, and yours keeps diverging as it learns from your engagements.
A horizontal platform is sold to hundreds of firms at once, so its roadmap answers to all of them and none of them. The parts specific to your desk are the parts you are left to build, and that build is charged to your team's time on top of the licence.
We do the opposite. The desk-specific work is the product, and the operating system underneath comes with it.
A banker and an engineer assigned as a pair. The banker knows where the artifact goes wrong; the engineer builds against that, not a spec.
They stay until it runs on your own documents, which is where most deployments stall.
Single-tenant deployment, in your cloud or ours. Your data is never pooled with another firm's, and it is never used to train a model.
Access is scoped per person and per team, with an exportable audit trail.
Your team, always. Agents do the preparation and surface it for review. Nothing reaches a client, an issuer, or a regulator without a named person approving it.
Once routed for approval an artifact is read-only, so what is approved is what gets sent.
No, and we would rather you didn't. SharePoint, Outlook, Teams, the CRM, the data room, and the desk's own modelling software stay the systems of record.
That boundary is deliberate: client-facing numbers should come from the tool your firm validated.
Sometimes. The question we ask is whether your work reuses the same evidence graph and approval engine, or whether it needs a new one built from scratch.
If it is close, we can help quickly. If not, we will say so.
Watch a desk's real work run end to end in minutes, on your own documents, then decide whether the week should keep going the way it does.
Book a demo